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DENVER, CO. January 15, 2019 – RLH Corporation (NYSE:RLH) announced today the appointment of Julie Shiflett as its Executive Vice President, Chief Financial Officer and Treasurer effective immediately.  Ms. Shiflett returns to RLH after having been its Chief Financial Officer from 2010 to December 2014.  Ms. Shiflett will be responsible for overseeing all financial aspects of the Company, including financial planning and analysis, accounting and reporting as well as managing the tax, internal audit, treasury and investor relations functions.  

As Principal of NorthWest CFO, an outsourced financial expert consultancy, Ms. Shiflett spent numerous years since December 2014 working with RLH Corporation as a financial consultant providing support as the Company executed various strategic initiatives including debt and equity capital raises and strategic platform acquisitions including the Americas Best Value Inn and Knights Inn brands.   She also executed the divestiture of the company’s entertainment and ticketing businesses as well as the Company’s hotels.   In addition to her history with RLH, Julie serves on the Board of Directors of Northwest Farm Credit Services.  Ms. Shiflett began her professional career at with Coopers & Lybrand in 1986 and has held high level financial positions in a variety of industries.  In addition to her tenure as CFO of Red Lion, Ms. Shiflett was CFO of Signature Genomic Laboratories (acquired by Perkin Elmer) from 2009 to 2010, VP of Finance and Administration of Columbia Paint and Coatings, Co. (which was acquired by Sherwin Williams) from 2006 to 2009 and CFO of Riley Creek Lumber Company from 2001 to 2006.

Greg Mount, Chief Executive Officer of RLH stated, “We are pleased to have Julie officially return to RLH as our Chief Financial Officer.  The board has determined that the best candidate for the Company at this stage of our evolution is a person with a deep understanding of our past, combined with a thorough and practicable understanding of our commitment to growth via the asset light franchise model. Julie also brings valuable governance and best practice perspective as a consequence of extensive board service.  Julie is passionate about RLH, and knows the team extremely well given her continued engagement with RLH over the last several years as a financial consultant to the Company.

“I am honored and excited to officially return to RLH Corporation as its Chief Financial Officer”, said Julie Shiflett.  “I have worked closely with the Board, Greg Mount, and the financial reporting team at RLH over the last four years and have been intimately involved with the Company’s strategic initiatives. I share the team’s passion for RLH’s mission and look forward to being an integral part of the team as we continue to move RLH to the next level.”

 
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January 15, 2019

RLH Corporation, formerly Red Lion Hotels Corporation, has appointed Gene Hagberg Director of Global Sales following the retirement of Chuck Carter, who dedicated 30 years of service to the innovative hotel company. Hagberg will lead RLH Corporation’s leisure business, which includes Wholesale FIT and group tour & travel, after 17 years with national park operator Delaware North.

 
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Stockholm - January 15, 2018 - ASSA ABLOY Hospitality, provider of advanced security technologies for the hospitality industry, has announced a restructuring of its organizational hierarchy, with hospitality now becoming one of several specialized market-specific units operating under the new ASSA ABLOY Global Solutions name.

Along with its mission to 'reimagine how people move through their world,' a driving force behind the company's restructuring has been its focus on investing in businesses and solutions that can be scaled on a global level. This will allow ASSA ABLOY Global Solutions to fully cater to the numerous and unique security challenges facing diverse markets around the world today. The company's ongoing evolution has included expanding into other vertical markets such as marine, elderly care, student housing, asset management and logistics. ASSA ABLOY Global Solutions provides each vertical market with a dedicated direct sales channel and ensures that its platforms, software and support services are readily available and tailorable, regardless of region or business background. 

While the hotel market will maintain its own specialized hospitality business unit of ASSA ABLOY Global Solutions, the expansion into vertical markets allows the company to ensure that its comprehensive range of solutions is made available to any market sector, while providing a greater depth of industry-specific expertise. By leveraging its experience in working with various markets, ASSA ABLOY Global Solutions will be able to identify and innovate additional technologies that can be customized to meet the specific needs of each type of facility.

"We are very pleased with the success that we have had with our hospitality organizational model, which focuses on one of our key verticals and creates dedicated solutions that meet specific market needs," says Christophe Sut, Executive Vice President and head of the Global Technologies business unit at ASSA ABLOY Global Solutions. "With that in mind, we identified a need to replicate this approach for other vertical markets, and therefore created ASSA ABLOY Global Solutions to provide the specific security hardware, software, installation and support services that cater to each industry's needs. This restructuring also enhances our value by allowing us to create new types of relationships with our customers, providing the potential to innovate solutions that bolster organic growth and that create exceptional experiences for end-users. We look forward to continuing to bring such advanced abilities as we expand our presence within the hospitality, marine and elderly care markets and beyond."

For more information, please visit www.assaabloyglobalsolutions.com

 
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DENVER (January 10, 2019)RLH Corporation (NYSE:RLH) announced today that it is further enriching its innovative Hello Rewards guest recognition program with the introduction of a new digital currency: Hello Bucks. Unlike other loyalty program benefits, Hello Bucks was developed to reward all travelers staying at RLH Corporation hotels, not just the frequent traveler. Differentiated in the industry, the innovative Hello Bucks currency will instantly gratify Hello Rewards members with the compensation of 10 Hello Bucks for every qualifying stay at all participating RLH Corporation-branded hotels.

“With Hello Bucks, we set out to create a currency that rewards the average North American traveler who largely goes unnoticed by traditional point-based guest loyalty programs,” said RLH Corporation Senior Vice President of Digital, Loyalty and Partnerships, Leslee Torres.  “Each time a program member completes a qualifying stay at one of our almost 1,500 hotels, they receive Hello Bucks that can be applied toward savings on their next reservation or saved for a free night.”

Hello Bucks work like cash with one Hello Buck equaling one Dollar (CAD or USD depending on the hotel). Guests can apply their Hello Bucks to their next reservation or save for a free night making this currency one of the simplest and most versatile currencies available from a hotel brand.

Hello Bucks is the latest innovation to the unique Hello Rewards program. Hello Rewards was the first guest recognition program to offer full program benefits, including discounted rates and stay credits, to members booking on Expedia.  Members also receive exclusive member-only offers, room upgrades (when available) and Hello Perks – surprise extras like digital gift cards.

Hello Bucks can be redeemed through the new redlion.com and will be earned on qualifying stays at all Hotel RL, Red Lion Hotels, Red Lion Inn & Suites, Lexington Hotels, Signature Inn, GuestHouse, Knights Inn, Americas Best Value Inn and Canadas Best Value Inn hotels.

To learn more about Hello Bucks, visit redlion.com. We don’t wait for the future. We create it.

 
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GWINNETT, Ga. – January 7, 2019M3, the industry’s leading accounting solution for hotels, announced today a series of new and expanded partnerships to boost its portfolio of more than 5,500 hotels worldwide. Having celebrated its 20th anniversary in 2018, M3 continues its momentum with a long list of new customers.

“M3 currently serves more than half of the top management companies in the U.S. and is pleased to welcome new properties, operators and management companies every week,” said Scott Watson, executive vice president of sales and marketing.

Between May and June of 2018, M3 welcomed 15 single-property customers and 42 new multi-property customers ranging from two to 40 properties within their portfolio. These 57 new customer relationships mark one of the most successful summers of growth for M3, with anticipated fall and winter numbers to match.

New customers include Delta Inns, New Horizons Hospitality, Marlin Hospitality, New Century Investments, Summit Hospitality and more.  In addition, over a dozen existing M3 customers expanded their relationship with M3 by adopting and adding more M3 products and services to their operation.

In the coming months, M3 is poised to continue its 20-year legacy in the hospitality accounting sector by rolling out a series of new enhancements that will dramatically improve business insight for more than 13,000 users it serves.

To learn more about M3 or to request a demo, visit www.m3as.com.

 

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